CSU Pueblo Viewbook Redesign

In my role at CSU Pueblo, I had the opportunity to spearhead the creative direction for the comprehensive redesign of our view book. This project was particularly exciting for me as it allowed me to channel my passion for design and my commitment to simplicity into every page. My approach was grounded in the principle that less is often more. I focused on creating a design that was not only visually appealing but also easy to navigate and understand. This meant prioritizing clean lines, a cohesive color palette, and the strategic use of space to guide the reader's eye through the content. The result was a view book that not only effectively communicated the essence and values of CSU Pueblo but also stood out for its elegance and clarity. This project was a testament to the power of simplicity in design and underscored my belief that the most impactful designs are those that speak softly, yet confidently.